Hi!
We design behavioral
changes for a better world.
We like you.
Clients
Beratungsstelle für Unfallverhütung (BFU) | Bundesamt für Energie | Bundesamt für Umwelt | Bundesamt für Verkehr | Büro für Mobilität | Ecoplan | Energie Schweiz | Fonds für Verkehrssicherheit | Gesundheitsförderung Schweiz | Impact Hub Geneva | Sandoz | SBB | Sarstedt | Stadt Zürich | Swisscom | Swissgrid | Swiss Life | Swiss Olympic | Tabakpräventionsfonds | Vorbild Energie und Klima
News
- Kompaktkurs 2025
Der zweitägige Kompaktkurs „Behavioral Insights: Wie Sie nachhaltige Verhaltensweisen fördern“ wird 2025 gemeinsam mit der Uni Bern erneut durchgeführt.
- Kompaktkurs 2024 „Behavioral Insights“
2024 bieten wir gemeinsam mit der Universität Bern erstmalig den Kompaktkurs „Behavioral Insights: Wie Sie nachhaltige Verhaltensweisen fördern“ an.
- 59,440 participants from 63 countriesIn collaboration with Sebastian Berger, this study tested 11 interventions on attitudes and behavior regarding climate change. The results suggest that measures should be tailored to specific target groups. read more
- „You should start with something that is easy for you“.
A successful circular economy requires major changes in consumer behavior. But where is the best place to start? Bettina Höchli in an interview with Alternative Bank Switzerland.
- “For some, the cervelat is their holy grail.”
How do people change their behavior as a result of the climate crisis? And what can companies contribute? Bettina Höchli discusses this issue in an interview with Tamedia.
- It is important to address uncertainties and why each individual remains important.
Our research partner Bettina Höchli reflects in the Tagessschau on a study by the federal government on electricity supply for possible de-/motivating effects.
- Federal Councillor Parmelin could demonstrate how he replaces a shower spray
Gilles Chatelain in an interview with Tamedia on the federal government’s energy-saving tips: „On a more serious level, I recommend trying out and evaluating measures as quickly as possible and on a small scale.“
- Using behavioral science to encourage procurement and use of e-vehicle fleets
A joint research project with SBB and the University of Bern shows how to increase the procurement and use of electric vehicles in a corporate vehicle fleet.
- However, if the person speaks out against it, they may not be directly disadvantaged by it.
Commentary by Gilles Chatelain on the topic of vaccination incentives in an article by CH Media.
- Serious behavioral science strategies are in general never based on coercion
Some thoughts by Gilles Chatelain on the topic of vaccination incentives in a report by CH Media.
- We behave “contextually”. That is, we comply with preconceptions, product arrangements, or social norms.
Torben Emmerling and Gilles Chatelain focus in a report for CH Media on five factors whose understanding and discussion could advance behavioral science in Switzerland.
Team
Dr. Gilles Chatelain
At the Lab:
- Owner, Project Lead
- Psychologist
- Behavioral Science
Outside the Lab:
- Representative of the psychology associations FSP (Switzerland), EFPA (Europe), and APA (USA) at the UN in Geneva.
- Member of the APA (American Psychological Association)
- Co-founder and board member of the Swiss initiative «BIPS – Behavioral Insights for better Politics and Societies»
Further social identities:
- Wannabe baker
- Middle-class caravan owner
Dr. Sebastian Berger
At the Lab:
- Project Lead
- Open Science
- Behavioral Science
Outside the Lab:
- Assistant Professor at the University of Bern (2015- 2023)
- Postdoctoral Researcher Stanford University (2013-2015)
- Associate Editor: Journal of Environmental Psychology
- Non-Academic Jobs: Pricing Consulting, Economic Research (Banking, Think Tanks, 2005-2011)
Further social identities:
- Dad of three
- Due to point 1, no further identities
Research Partner
University of Bern, Department Consumer Behavior / BECAUSE Research Lab / Research partner in joint projects, represented by
Dr. Bettina Höchli
- Postdoctoral Researcher at the Department of Consumer Behavior and Head of the BECAUSE Research Lab at the University of Bern.
- Behavioral Scientist with the goal of making behavioral insights, theories and techniques useful for practitioners.
- Lecturer on the topics of social marketing, design thinking and consumer behavior.
- Member of the Swiss Initiative “BIPS – Behavioral Insights for better Politics and Society”.
- Scientific Advisor of MinimalTools GmbH.
- Previous work experience at GDI Gottlieb Duttweiler Institute, SBB Schweizerische Bundesbahnen and DSJ Dachverband Schweizer Jugendparlamente.